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Child poverty and hunger are reaching alarming levels in Utah. More than 170,000 Utah kids are eligible for free school breakfasts and lunches and another 50,000 are eligible for reduced cost meals. Tragically these students are not eating well on the weekends. They should eat seven meals between Friday lunch and Monday breakfast, but they don't.

KUTV IS LAUNCHING THE SOUPER BOWL OF CARING TO COMBAT CHILD HUNGER
For just $5 a child's weekend is changed. Now how do we increase the funding to expand these small but successful programs across Utah? The SOUPER BOWL of CARING is a good place to start.



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In 1990 a South Carolina Sunday school teacher used Super Bowl parties as a modern day example of gluttony. Fans eat wings, pizzas and chips they don't need while in the same town someone else goes hungry. The class asked everyone leaving church on Super Bowl Sunday to donate $1 from their Super Bowl party budget to fight hunger. The first year 22 churches raised $5,700. In four years they expanded to 36 states, the 7th year they surpassed $1 million and the next year they passed $2 million. From 2008-2012 they averaged almost $10 million per year, but the Souper Bowl of Caring remains largely unknown west of Texas. In a four-pronged campaign, KUTV's Souper Bowl of Caring will parallel similar events at businesses, schools and school foundation websites. The money will be funneled to the Utah Food Bank and local food banks to fund the kids cafe, food mobiles and backpack programs. Successful back pack programs are underway in Logan, Bountiful, Salt Lake City, Utah County and Tooele. Each Friday during the school year, bags of healthy food items are discreetly placed in the backpacks of needy students. Child friendly items like applesauce cups, protein bars, and instant oatmeal are included so a six year old can prepare the food and feed themselves. The kids café provides hot dinners to students in after school programs and the food mobile coordinates food drops in communities underserved by food pantries. The funds we raised will help to fund the growth and continuation of these programs.