(KUTV) — As you are bombarded with ads for Black Friday price-drops and Cyber Monday specials, it can be hard to navigate to truly find the best deal.
Just the idea that you’re getting a bargain can affect a center of your brain that can cloud your reasoning and make you open your wallet, says Margot Gilman, Money Editor at the consumer watchdog group Consumer Reports Money.
“Retailers know this and play on it by offering deals that really might not be such good bargains,” she said. “Go in with your eyes wide open and with a healthy sense of skepticism and take advantage of tools that exist.
There are many apps will help consumer track prices so shoppers know when a deal is really a bargain.
Browser extensions such as The Camelizer, Invisible-Hand or PriceBlink scour the web for the best deals.
Price Alerts, such as CamelCamelCamel, Price-Tracker, Shop it to Me and Slick-Deals, tell you when prices for the items have dropped.
Price comparison apps like Buy-Via, Now-Discount, Scan-Life and ShopSavvy can tell you if there’s a better deal out there online or at a local store.
Coupon apps such as Coupon Sherpa or Snip-Snap offer discounts to use at check out.
Price adjustment apps offer protection for consumers after they have shopped by continuing to search the web and initiating refunds if prices drop on something you’ve already bought. Gilman warns that consumers who chose to use such apps should pay close attention to their bank statements because many require the app be granted access to bank and credit card information.