BYU students' halftime prank for a cause
(KUTV) BYU student Nick Huey led a few dozen peers up the Provo mountainside with a goal: Enlighten the public about climate change.
"We wouldn't have done it if we didn't have to!" Huey said. "Even if you don't want to talk about climate change, let's talk about cleaning our air."
The BYU advertising student handed out 100 flashlights covered with a purple filter. He funded the project on his own dime as his passion project.
"I had to go into a little bit of debt to pay for!" he said.
Huey and his crew lined up to raise awareness for climate change, an issue close to his heart.
"If the best way that I can bless my posterity is to help fight climate change, then that's what I'm going to do," he said.
He used halftime as an opportunity to display his project to a large crowd.
He chose the color purple to represent his message because it is a combination of University of Utah and BYU's colors.
"United we change! Let's make some changes!"
Visit www.theclimatecampaign.com to learn more about the issue.